About us

After years of experience in the equestrian and agricultural sectors and assisting friends and family in enhancing their social media presence, Darcy decided to put her marketing skills to good use. Thus, The Social Shepherdess was born.

The Social Shepherdess is a social media marketing agency specialising in, though not limited to, the equestrian and agricultural sectors. From conception to execution, we excel in balancing strategic planning with creative flair, merging storytelling with precise implementation to drive results.

We work closely with our clients, creating experiences that really connect and build relationships with the right audiences. Putting customer satisfaction first, we tailor our solutions to fit each client's vision and needs perfectly, ensuring their digital presence is both personal and powerful.

Make it happen

A message from our founder, Darcy

It all begins with an idea. We understand that sometimes you need just a little bit of help to get to where you want to be. It had always been a dream to run my own marketing agency. It took a push from my family and support of my fiancé to start The Social Shepherdess.

Stepping away from my corporate marketing role was a daunting decision, but it was necessary; their vision just didn’t align with my own. Now, I’m working with brands that I’m truly passionate about.